Job Description
Chesapeake Public Library (CPL) is seeking a dynamic Public Information Coordinator to be part of an award-winning marketing team. CPL values professionalism, collaboration, feedback, curiosity, and communication, as we seek to uphold the City of Chesapeake's strategic anchors of making Chesapeake an exceptional place to live, learn, work, farm, and play while being fiscally responsible and providing outstanding services to all.The Public Information Coordinator develops, delivers, and manages accurate, timely, clear, and engaging communication products which promote the Library's programs, services, and community impact. Reporting to the Library Director, this position oversees marketing, media relations, branding, and digital outreach in collaboration with Library Administration, staff, and City partners. The position will work in close collaboration with the City Public Communications Department and other City communicators.Encompassing a Central Library, six area libraries, two Mobile Edition outreach vans, multiple fleet vehicles, and digital services, CPL is a vibrant community hub with 201,000 registered users, 1.2 million annual checkouts, and approximately 12,500 weekly visitors. The Chesapeake Public Library serves the citizens of the second-largest city in the Commonwealth and is located in the center of Hampton Roads, a thriving coastal metropolitan area composed of seven cities and 1.8 million residents in the region.Primary responsibilities:Communications & Media Relations* Create and distribute public information materials and news releases.* Maintain the Library's public image across media, web, publications, and social platforms.* Manage and create social media content, including scheduling, engagement monitoring, and basic analytics.* Serve as a media liaison and assist with urgent or crisis communication as needed.Marketing & Branding* Develop and implement marketing and branding plans which align with City standards for content, brand, style, and other factors..* Design promotional materials using Canva and train staff in consistent design practices which adhere to City branding standards and style.* Partner with City departments to produce coordinated outreach and promotional campaigns.* Ensure all materials are accessible, inclusive, and reflect the Library's mission.Mascot & Visual Branding* Manage the use of the Library mascot, Dizzy, in all aspects of marketing and outreach.* Coordinate inhouse creation and contracted artist work for Dizzy graphics and visual assets.* Maintain consistent, highquality mascot branding aligned with City guidelines.Community Engagement & Outreach Support* Collaborate with Library staff to promote programs, events, and outreach activities.* Capture photos and videos for marketing and promotional use.* Support communication strategies that strengthen relationships with community partners.Digital Presence* Monitor digital engagement metrics and recommend improvements.* Coordinate updates to Library web content.
The City of Chesapeake offers an exceptional range of benefits. Please browse our Benefits Brochure, for a full list of benefits and employee perks.
The City of Chesapeake offers an exceptional range of benefits. Please browse our Benefits Brochure, for a full list of benefits and employee perks.
Chesapeake Public Library (CPL) is seeking a dynamic Public Information Coordinator to be part of an award-winning marketing team. CPL values professionalism, collaboration, feedback, curiosity, and communication, as we seek to uphold the City of Chesapeake's strategic anchors of making Chesapeake an exceptional place to live, learn, work, farm, and play while being fiscally responsible and providing outstanding services to all.The Public Information Coordinator develops, delivers, and manages accurate, timely, clear, and engaging communication products which promote the Library's programs, services, and community impact. Reporting to the Library Director, this position oversees marketing, media relations, branding, and digital outreach in collaboration with Library Administration, staff, and City partners. The position will work in close collaboration with the City Public Communications Department and other City communicators.Encompassing a Central Library, six area libraries, two Mobile Edition outreach vans, multiple fleet vehicles, and digital services, CPL is a vibrant community hub with 201,000 registered users, 1.2 million annual checkouts, and approximately 12,500 weekly visitors. The Chesapeake Public Library serves the citizens of the second-largest city in the Commonwealth and is located in the center of Hampton Roads, a thriving coastal metropolitan area composed of seven cities and 1.8 million residents in the region.Primary responsibilities:Communications & Media Relations* Create and distribute public information materials and news releases.* Maintain the Library's public image across media, web, publications, and social platforms.* Manage and create social media content, including scheduling, engagement monitoring, and basic analytics.* Serve as a media liaison and assist with urgent or crisis communication as needed.Marketing & Branding* Develop and implement marketing and branding plans which align with City standards for content, brand, style, and other factors..* Design promotional materials using Canva and train staff in consistent design practices which adhere to City branding standards and style.* Partner with City departments to produce coordinated outreach and promotional campaigns.* Ensure all materials are accessible, inclusive, and reflect the Library's mission.Mascot & Visual Branding* Manage the use of the Library mascot, Dizzy, in all aspects of marketing and outreach.* Coordinate inhouse creation and contracted artist work for Dizzy graphics and visual assets.* Maintain consistent, highquality mascot branding aligned with City guidelines.Community Engagement & Outreach Support* Collaborate with Library staff to promote programs, events, and outreach activities.* Capture photos and videos for marketing and promotional use.* Support communication strategies that strengthen relationships with community partners.Digital Presence* Monitor digital engagement metrics and recommend improvements.* Coordinate updates to Library web content.
The City of Chesapeake offers an exceptional range of benefits. Please browse our Benefits Brochure, for a full list of benefits and employee perks.
The City of Chesapeake offers an exceptional range of benefits. Please browse our Benefits Brochure, for a full list of benefits and employee perks.
About City of Chesapeake
Chesapeake, Virginia is a vibrant community that enjoys the best of two worlds, one of urban variety, culture, and excitement, and another of rural landscapes and relaxed living.
Located 20 minutes from the oceanfront, 15 minutes from downtown Norfolk, and 45 minutes from Colonial Williamsburg and the Outer Banks of North Carolina, Chesapeake is the perfect place in which to live, work, and raise a family.
Home to beautiful parks, lakes, and rivers, Chesapeake has more miles of deepwater canals (part of the Intracoastal Waterway) than any other city in the country!
The City of Chesapeake was formed through the merger of the City of South Norfolk and Norfolk County in 1963. It’s a community of communities, with each having its own distinctive history.
Over the last decade, many national and international companies have taken advantage of the City’s ports, atmosphere, and highly qualified labor market by relocating to Chesapeake.
Chesapeake’s neighborhoods offer a variety of comfortable housing alternatives, from apartments and town homes, to single-family residences and executive homes. The City is consistently ranked by the FBI as one of the safest U.S. cities (with populations over 150,000), which lends to the safe, community atmosphere that residents enjoy.
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